OCR Insider: BattleFrog Behind the Scenes
The game-plan for BattleFrog Series' growth is to be full-steam ahead; during several different occasions with Ramiro he's explained the strategy of developing the entire sport of OCR, and how ESPN commercials and reality competitions, the Bowl Series, and investments in obstacle development (like the MOBs mentioned earlier) coupled with explosive expansion all over North America will create the future of the sport, obstacle course racing as a household term, or OCR 2.0 (my term).