This is a case of BattleFrog putting their money where their brand is. No, I don't mean that muscular frog with stubble and an attitude, I mean the whole “bands over burpees” thing. The “O” in “OCR” does not stand for “optional”, as most purists would point out. I could not agree more (especially since I just came up with that catchy saying), and I imagine that most elite and seriously competitive racers would agree.
BattleFrog continued their action packed 2016 with a regional qualifying event in Charlotte, North Carolina on April 23rd. On par with BattleFrog standard, they came through with a memorable experience for competitors of all levels.
Since the inception of BattleFrog’s BFX, there have been several changes to tighten and hone the design to accommodate the growing numbers. But since the very first representation, the one thing that the athletes have called out for, was mandatory obstacle completion. Okay racers…you spoke, they listened. We spoke to David Moore, BattleFrog’s wearer of [...]
This weekend was my first obstacle race of the 2016 season and I decided to start it with a bang at Battle Frog Greater Kansas City which was actually held in Topeka, KS… Don’t get me started on this practice by obstacle racing companies of naming a race location by its closest major metropolitan area and not the city/ state in which it’s actually located, but I digress. I have been training long and hard on obstacles since my last Battle Frog event and was looking forward to testing my metal after all this training.
BattleFrog®, the nation's fastest growing Obstacle Course Race (OCR) Series has hired Kevin Jones, founder of Crazy Mudder Muckers and one of the industry's most influential personalities as its Chief Marketing Officer. In this role, Mr. Jones will oversee all of BattleFrog's marketing initiatives with a focus on social media and web-based advertising supported by television and print.
If we needed any proof that the OCR season is underway, the last couple of weeks has surely proven it. Internationally, some of our favorite races peppered the globe, with London South England Dirty Dozen, Sydney Australia Raw Challenge, Madrid Spain Farinato Race, and Munich Germany Spartan Sprint. In the US, we were no slouches ourselves, hitting both coasts and plenty of states in between, our community took the country by storm and is showing no signs of slowing down.
The game-plan for BattleFrog Series' growth is to be full-steam ahead; during several different occasions with Ramiro he's explained the strategy of developing the entire sport of OCR, and how ESPN commercials and reality competitions, the Bowl Series, and investments in obstacle development (like the MOBs mentioned earlier) coupled with explosive expansion all over North America will create the future of the sport, obstacle course racing as a household term, or OCR 2.0 (my term).
If there was any question as to whether or not the OCR season has jumped off – there isn’t after this last weekend! From coast to coast and across the world, events arrived in full force, even leaving athletes in some areas having to make the difficult decision as to which they would attend! Today we will take a look at some of your tried and true US favorites, as well as a quick peek at an amazing event unlike any other we have seen in Glasgow, Scotland, where they may give you wings, but what you really needed was gills! Read on…
"I’ll never be the tallest or the strongest at a start line, but I promise you that there are few out there will as much heart and will power as me. There are no other option but to complete the course or be dragged off." Jay Flores is this week's Faces at the Races profile.
Tyler Markley if this week's featured athlete on Faces at the Races. From Markley, OCR was initially just a "fit goal" that I set to keep motivated when I first began training. After my first race (Savage Pro), I realized that I had stumbled upon something that I not only enjoyed but also something that I was quite good at.
