Spartan Race and Life Time Unveiled Spartan Strong
Margaret Schlachter
Yesterday on the rooftop of Life Time Athletic at Sky in New York City Spartan Race unveiled the latest project to build on the lifestyle brand, Spartan Strong. Spartan Race and Life Time, with over 100 gyms in America, created a unique and intense workout program to bridge the gap between exercise on the course and in the gym. Mud Run Guide was on hand to see the workout and talk with participants and Spartan Race pro's like Amelia Boone, Cassidy Watton, and Kevin Donaghue that were on hand to test the work out them.
Mud Run Guide was on hand to see the workout first hand and talk with participants and Spartan Race pro's like Amelia Boone, Cassidy Watton, and Kevin Donaghue that were on hand to test the workout themselves and offer obstacle demos on SKY's rooftop pool area.
Joe De Sena talked with Mud Run Guide about the genesis for the Spartan Strong program and how it fits with the entire lifestyle brand.
Inspired by Spartan's world-renown obstacle race events, where competitors face fire, mud, and barbed wire, Spartan Strong, a new, intense group fitness class is debuting exclusively at Life Time destinations. Created by Spartan and Life Time®, Spartan Strong focuses on studio-based exercises that challenge the body and mind, helping individuals conquer life's everyday challenges. More than 100 of Life Time's premium athletic resort destinations across the country will offer the class, rolling out now throughout 2018.
“Spartans learn to overcome obstacles and achieve their goals on the race course, often doing more than they believe possible,” says Spartan Vice President of Training John Gauch. “Our goal is to bring that same sense of accomplishment to people off the course through Spartan Strong. Life Time's shared philosophy and team of dedicated instructors, coupled with their impressive destinations, creates a perfect collaboration as we make the world a healthier place and impact how people live healthy, balanced lives.”
The high-intensity hour long journey will push participants to their limits and unleash their inner Spartan by increasing strength, endurance, and athleticism through a combination of resistance training, bodyweight moves, dynamic stretching and cardio-focused drills. With the help of the Spartan Pancake, a weight-based circular sandbag, the class will leave participants feeling invigorated, empowered, and better prepared to battle the trying tasks of daily life. Members will also be tested with periodic fitness challenges to measure their progress.
“With the explosive growth of obstacle course races, this first-of-its-kind, race course meets group fitness class brings our members the best of both worlds,” says John Reilly, President, Fitness and Nutrition Division, Life Time. “Whether training for a Spartan race, or tackling everyday life, Spartan Strong will push participants' mind and body to achieve optimal performance on and off the race course.”
Available to Life Time members as part of the Company's Featured Format classes, Life Time's Spartan Strong instructors—many of whom compete in Spartan Races—received rigorous training and certification by Spartan's and Life Time's team of experts.
